How It All Got Started…

After 20 years in corporate finance, owner Dean Wright knew he wanted to do something ‘green’ again – something to do with plants and flowers. (To put himself through college, he had grown green peppers on an acreage and sold them to a local restaurant.)

On a trip to Minneapolis, while brainstorming names for a new store, he was asked what his favorite flower was…and he replied “The Red Geranium”.

Dean headed to Chicago to learn floral design (yes, he also is a floral designer). Six weeks later the current building was bought, renovated, and opened just one month before Valentine’s Day (yikes).

Now almost 20 years later, The Red Geranium has become a key retail store. Unique floral arrangements, combined with a quality home decor store and a talented staff, The Red Geranium is irresistible and loved by its customers (who become friends).

301 Main Ave | Clear Lake, IA 50428 | 641.357.1505 |

Store Hours | Monday – Saturday | 9a – 5p